A Heartfelt Thank You—and Some Honest Housekeeping
Expressing gratitude and sharing updates on Lakes Area Buzz's commitment to the community.

Joshua McElmurray
Dec 28, 2025
If you've been reading Lakes Area Buzz these past few months, there's something you deserve to know—and it's a conversation most newsletters never have with their readers. This piece isn't about celebrating another business opening or profiling another local hero. It's about something more fundamental: how this newsletter stays free, who supports it, and what that actually means for you.
Behind every story you've read, there's been a quiet commitment to keeping Lakes Area Buzz accessible to everyone in the Brainerd Lakes community. No paywalls. No subscription fees. No intrusive ads cluttering your inbox. But free doesn't mean effortless—and it certainly doesn't mean without cost.
In this candid update, you'll discover exactly how Lakes Area Buzz operates behind the scenes. You'll learn about the partnerships that make local journalism possible without compromising editorial integrity, the creative funding model that keeps stories flowing, and what it actually takes to produce 72 stories in just five months. This isn't a sales pitch—it's an honest look at the real economics of community storytelling.
More importantly, you'll see how reader support directly fuels the next interview, the next feature, and the next spotlight on someone in your community who deserves recognition. It's a model built on trust, not manipulation—and this piece reveals everything.
Whether you've wondered how independent journalism survives in small towns or simply want to understand what goes on behind the scenes of your favorite local newsletter, this is essential reading. It's vulnerable, straightforward, and refreshingly honest about both the challenges and the path forward.
If you believe in transparency, local stories, and supporting journalism that puts community first, you need to read this.


















































